China Tourism Day Launch Ceremony Held in Beijing23

The official launch ceremony for China Tourism Day was held in Beijing on May 19, 2023. The event, which was attended by senior officials from the Ministry of Culture and Tourism, tourism industry leaders, and foreign diplomats, marked the start of a month-long celebration of tourism in China.

In his opening remarks, Minister of Culture and Tourism Hu Heping emphasized the importance of tourism to China's economy and society. He said that tourism has become a major driver of economic growth, helping to create jobs, boost investment, and promote sustainable development. Tourism also plays a vital role in promoting cultural exchange and understanding, and in fostering friendship and cooperation between China and other countries.

During the ceremony, the Ministry of Culture and Tourism unveiled a series of initiatives to promote tourism development in China. These initiatives include:
- Increasing investment in tourism infrastructure, such as transportation, accommodation, and attractions.
- Developing new and innovative tourism products and services.
- Promoting tourism in rural areas and minority regions.
- Improving the quality of tourism services and enhancing the visitor experience.
- Strengthening international cooperation in tourism.

The ceremony also included a performance by the China National Symphony Orchestra, which played a selection of traditional Chinese and Western music. The event concluded with a reception where guests had the opportunity to network and discuss the future of tourism in China.

China Tourism Day, which is celebrated on May 19th every year, was established in 2011 by the State Council of the People's Republic of China. The day is designed to raise awareness of the importance of tourism to the country's economy and society, and to encourage people to travel and experience the rich cultural and natural heritage of China.

This year's China Tourism Day celebration will include a variety of events and activities throughout the country, including:
- Tourism fairs and exhibitions
- Special promotions and discounts on travel and accommodation
- Cultural performances and events
- Educational programs on tourism

The Ministry of Culture and Tourism encourages everyone to participate in China Tourism Day and to experience the many wonders that China has to offer.

2024-10-28

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